Subject: "affordability" nothing but a buzzword
Ford’s CEO wants new affordable models under $40,000 in a $50,000 market

“We need to do a great job as a brand, and as an industry, to make our vehicles more affordable,” Farley told CBS News. “I think you’re certainly going to see that at Ford over the next couple of years. Most of our new models are going to be more affordable versions.”

“We are going to offer more choice in those kind of price points, around $40,000, less than $40,000,” Farley added. “The trick is to make them in America. And to do that we need, you know, affordable parts from around the world.”

https://www.msn.com/en-us/mone...

For months now, Farley has been saying they will introduce $30,000 models. The Escape they just discontinued, started under $30,000. So now, the lying scum CEO has raised the baseline to $40,000.

Steve