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The week's question
In December 2024, in the thread "Re: BRK: Why Not XOM?", BreckHutHigh asked the members: "What about the long road trips with kids?" This week it is put to everyone again. The button below opens the small thread re-asking it - read what others have said so far, then give your own answer as an ordinary reply.
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Stocks A to Z / Stocks B / Berkshire Hathaway (BRK.A)
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Author: rnam   😊 😞
Number: of 21944 
Subject: Squishmallow
Date: 02/14/23 8:10 PM
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One of this year's trending searches for Valentine's Day, according to Google's real-time trends, is a special-edition Squishmallow.

These plush toys, made by Kelly Toys, have become very popular among young people throughout the last few years. In fact, there's even a whole side of TikTok dedicated to Squishmallows: #SquishTok. Some of the videos about Squishmallow have tens of millions of views.

So How Can You Invest In Squishmallows?

Kelly Toys is not a public company so it's virtually impossible for retail investors to invest in the Squishmallow manufacturer directly. But, conglomerate Alleghany Capital owns Kelly Toys. Alleghany used to be a public company that traded under the ticker 'Y,' but last year Berkshire Hathaway and Warren Buffett bought Alleghany for more than $11 billion.

capedge.com - Warren buffett may be

Maybe companies like Kelly Toys may be too small for Berkshire to directly buy. But they may still end up owning them via subsidiaries bolt on acquisitions.

I wonder if they are still holding Kelly Toys.
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Members reply directly to rnam here — and replies get answered. Reading is free; so is joining the conversation. Join Shrewd'm »
This community has written 21,448 posts about Berkshire Hathaway. The article-length ones it recommended most:
BRK: Why Not XOM? · 62 recs · 2024
Second quarter comments · 60 recs · 2023
Berkshire's Profit Contributors · 57 recs · 2023
Summary of 2Q 2026 · 54 recs · 2026
3Q Summary · 53 recs · 2024
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