I remain rather perplexed that this crew, of all groups in the world, has concluded that an investment is a total bust and was obviously a stupid idea primarily because the price is down after a year. Do folks give up that easily?

That lead me to do a bit of googling:

"In terms of how long stocks stick around in a portfolio, the average investor holds shares for 5.5 months. This is according to an analysis of New York Stock Exchange (NYSE) data conducted by Reuters. The analysis also revealed that the average stock holding period has been trending shorter and shorter. In the 1950s, for instance, a typical investor held onto their shares for eight years on average."

It would seem that among a group which has become well off following a man whose values have not changed much since the '50's, who says the ideal holding period is "forever", that most would have some patience. I imagine most do. I spend half the year in northern New Mexico, where these stores are in every little town. They save a lot of driving. I don't see them going away. I'll sit tight and will be interested to watch how this one evolves.