But "uneducated men" -- why not call them "traditional men" or "working men" ---yes, ask bush and reagan and Trump ---how you talk to people matters.

Of course. But I'm not running for office. I identify the target demographic I'm talking about as reported in the statistical breakdown. If I was running for office, I would use much gentler terminology. I wouldn't talk about "basket of deplorables", for example. I don't think "traditional men" really says anything. Traditional of...what, exactly? "Working men" is pretty vague. I was a working man, though white collar (and highly educated). Blue collar? That at least is a bit more specific.

Do you feel working men will come to your side with "Garcia!" - or will working men come to your side when their new ACA premium shocks them.

If you use both talking points, you have your bases covered. As long as you aren't taking contradictory positions, it should be all good. If those men are at all interested in justice, mentioning Garcia won't repel them. We can campaign on more than one issue, IMHO. But I do agree that hitting "wallet issues" hard is vital. Who said "it's the economy, stupid"? Bush Sr? Yeah, that needs to be a focus. Especially if the other side is weak on that (Reps just offer tax cuts after tax cuts, but ACA premiums will hit home for maybe 40 million people**).

**That's roughly the number who benefited from ACA, if memory serves.