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Author: Steve203 ⎊🐝  😊 😞
Number: of 2032 
Subject: Re: Cracker Barrel gives up
Date: 08/27/2025 5:15 PM
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They’ll get a short bump as Team MAGA goes in to complain about the decor, but they’re over. And out.

If I had a higher opinion of honchos, I would suspect they made the change, then hired a mob wrangler to start an Astroturf campaign to draw the media's attention, entirely for the publicity. Prior to this uproar, the only mention I have heard of Cracker Barrel, in years, was when a serial shooter in Kalamazoo killed several people at a Cracker Barrel, after shooting several other people in other locations.

On the night of February 20, 2016, a spree shooting took place at an apartment complex, a Kia car dealership, and outside a Cracker Barrel restaurant in Kalamazoo County, Michigan. Six people were killed, and two others were injured.

https://en.wikipedia.org/wiki/2016_Kalamazoo_shoot...

The reality is probably much more mundane: clueless management hired McKinsey to make recommendations. A big stack of cash later, McKinsey, having no understanding of the company or it's customers, recommended the logo change. (insert video of the "B Ark" marketing consultant here)

Steve
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