Re: Up about 50% this year

Stocks A to Z / Stocks G / Alphabet (GOOG)

Unthreaded | Threaded | Whole Thread (12)

Post New | Post Reply | Report Post | Recommend It!

No. of Recommendations: 6

According to a research conducted by Entourage Marketing & Design in 2019 which used figures from Statista and Business Insider, it is estimated that Google spends an approximate $5 billion per year in running YouTube. That analysis was 4 years ago - over that time YouTube ad revenue has doubled, so as a proxy, and catering for views and quality of video also multiplicatively growing, I would say costs have also doubled from $5B (if Enterage is right) to $10B.

YouTube costs: $10B
YouTube premium: $10B
YouTube ad revenue: $30B

Its pretty naive to think they aren't getting any operating leverage from YouTube.

YouTube is one of the gold-star assets at Google - and is arguably more valuable than Netflix ($160B valuation).

benzinga.com - Is youtube now king of content munster thinks googles video platform leaves netflix

Users flocking to YouTube have put Hollywood and streaming giant Netflix, Inc. NFLX in a challenging position, as per Munster in an interview with CNBC. The total hours viewed on YouTube surpass those on Netflix by a factor of four, with 60 billion hours per month on YouTube compared to 15 billion hours on Netflix.

Munster noted, 'The reason is 20 and 30-somethings are embracing this creator economy, and this is really the crux of the challenge [facing Hollywood and Netflix]. The creator economy is user-generated content on steroids, and that's where and that's where all the viewing is going.'

tecmo
...

Post New | Post Reply | Report Post | Recommend It!

Print the post Share: X · FacebookFB · LinkedInLI · WhatsAppWApp · Email

Members reply directly to tecmo here — and replies get answered. Reading is free; so is joining the conversation. Join Shrewd'm »

This community has written 442 posts about Alphabet. The article-length ones it recommended most:

Judge's Ruling · 24 recs · 2025

Alphabet's Century Long Bet · 23 recs · 2026

Will the Sexy Six Strut or Stumble? · 19 recs · 2025

2Q Summary 2026 · 18 recs · 2026

Up about 50% this year · 17 recs · 2023

Unthreaded | Threaded | Whole Thread (12)

Prev | Next

Announcements

Alphabet FAQ

Contact Shrewd'm
Contact the developer of these message boards.

A community forum supporting civilized, and highly helpful, self-educating investors that come together for Shrewdness and merry spirits. These message boards closely follow the look and feel of the old message boards at boards.fool.com prior to the boards redirected to discussion.fool.com. Shrewd'm is not affiliated with the comprehensive and excellent investment website The Motley Fool (TMF) in any way. The Shrewd community here has owed, and continues to owe, gratitude to The Motley Fool for nurturing a culture of jovial irreverence towards Wall St, and that tradition will continue here.