No. of Recommendations: 11
guys, you realize how inconvenient this is, especially your timing?
If they were trying to make an impact on the election, then it’s far too late. If they were trying to do it to get a message to Trump, then it’s useless anyway.
It takes weeks to get a message out into the ether, even with the advent of social media. Sure, some percent of hyper-interested cohorts will notice, but to reach beyond that realm is difficult, at best. I worked Top 40 radio for a time, and we used to tell the jocks “Just as you’re getting sick of a song the audience is starting to hear it.” It was true, and it’s true for anything else. The only people who respond to “Buy a Toyota at the Toyotathon Sale” in the first week are those who were already going to buy one anyway. You need to sledgehammer people to drive the message deep enough to matter if they’re not already predisposed to it.
Much like your hard drive, your brain only has so much rack space. In order to create a message in there, you need to free up some space from something else - and there’s a shit filter sitting in front of the path saying “Nope, Ad. Nope, Ad. Nope. Don’t care.”
If the Farm Lobbys really wanted to affect a change in policy, they needed to do it weeks, maybe months ago, and hit the “inflation” button harder. As it is I suspect they’ve put themselves in the position of having no effect, and pissing off Trump besides.
But then they’re farmers, not marketers.